Studies Suggest Music Education Fosters Better Learners—and More Smiles
As a leading retailer of school backpacks and a passionate advocate for innovation in public schools, eBags is always looking for new ways to support education in our community and across the U.S. This year, in addition to our inspiring DonorsChoose.org initiative (in which we’re donating $1 for every school backpack sold to the national education non-profit organization—YAY!), we’re also thrilled to join forces with VH1’s Save the Music Foundation.
Founded in 1997, VH1’s Save the Music is Foundation committed to ensuring that music instruction is a core component to a complete education. Through supply drives, fundraising events and awareness campaigns with celebrity ambassadors like Jason Derulo, Katy Perry, Britney Spears, Mariah Carey, Ingrid Michaelson and more, the foundation has donated more than $52 million worth of musical instruments to 233 school districts—impacting a total of 2.6 million lives around the country.
In Leaner Times and Struggling Districts, Arts Programs are Often the First to Be Cut
Two Things Kids Should Carry in School: A Backpack and a Tune.
So why the focus on music, specifically?
According to research conducted by the National Center for Biotechnology Information, the study of music has a number of compelling cognitive benefits. For example, children who undergo musical training have better verbal memory, second language pronunciation accuracy, reading ability and executive functioning skills.
Learning to play an instrument as a child may even predict academic performance and IQ in young adulthood! And of course, these concrete “hard science” benefits are all in addition to more abstract benefits that come with any kind of artistic expression—and the simple joy of making music in any form.
Yet ironically, in an age of decreasing budgets and increasing standardized testing requirements, fine arts programs are often the first to land on the cutting room floor. When school budget cuts are announced and “extracurricular” programs are evaluated, it’s often art, music, and sports that are on the line—and for many schools, having a successful sports program is inextricably linked to fundraising and student attraction/retention, not to mention the identity of the school itself.
The fine arts rarely have a “booster club,” so VH1 wisely created one…and we’re really excited to take part.
Hitmakers and Future Backpack-Signers Fifth Harmony
eBags is honored to be involved in the foundation’s annual Hamptons LIVE event, featuring a live performance by X Factor alums Fifth Harmony. We’re donating a bunch of Everest 2-Tone Classic Backpacks, which will be autographed by the girls during the event, then auctioned off and donated to 10 lucky students who will TOTALLY CRUSH their #BTSgoals.
The foundation’s summer concert gala, which is expected to welcome more than 500 tastemakers from the worlds of philanthropy, fashion, art, media, design and beyond, takes place on August 27.